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‘The
ability for a story to make money’
Value
depends on;
1. Impact
WOW …………… Factor
‘News
is anything that makes a reader say,
“Gee Whiz!”’ -Arthur MacEwen
2.
Audience identification
3.
Pragmatics
How context contributes
to meaning
Practice
vs. Practical
The art of understanding consumerism
The 12 factors of News worthiness
¤ timeliness
¤ proximity
¤ exceptional quality
¤ possible future impact
¤ prominence
¤ conflict
¤ the number of people involved or affected
¤ consequence
¤ human interest
¤ pathos
¤ shock value
¤ titillation component
¤ proximity
¤ exceptional quality
¤ possible future impact
¤ prominence
¤ conflict
¤ the number of people involved or affected
¤ consequence
¤ human interest
¤ pathos
¤ shock value
¤ titillation component
Go
to- Link
NEWS THREATS
-Commercialism
-Public relations
-Ideals
vs. reality
The Future of news belongs to the
people?
Changing
the Balance of power
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